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Making connection accessible to you
Disrupting members' clubs, dating apps, social media, and more
Hola, hola! Welcome to Casa Cinco, a weekly newsletter curating connection.
Are you building or investing in human connection? See the bottom of this email and connect with Casa Cinco.
Members - stay on the lookout for an event at The Conduit happening mid-October š.
This week Iām back with our weekly cadence, which +50% of you voted for, and exploring what solutions for connection could look like. Happy reading!
Hereās to connecting,
Andy
MAKING CONNECTION ACCESSIBLE TO YOU
Iāve spoken extensively about the loneliness epidemic and, perhaps more importantly, the lack of human connection.
While I will certainly continue to explore the problem, I thought it would be a good time to toy around with potential solutions. After all, this is a weekly newsletter curating connection. Whether through anecdotes, interviews, or resources, my aim at Casa Cinco is to make connection accessible to you.
Some of these solutions already exist in some shape or form, while others are on the verge of coming to existence. All of these may sound crazy, stupid, or overall āimpossibleā. But remember - everything did at some point. Leave aside any preconceptions of how connection should emerge and indulge with me in a bit of entrepreneurial exploration.
With that, here are five examples of the types of companies I would hope to invest in or incubate one day with Casa Cinco:
š Home away from home: Soho House meets serviced apartments.
I will live in Florence for a few months later this year and I have no idea how I will meet people and build community. What I would have loved to find, but didnāt, was a hybrid model between a membersā club and serviced apartments. Cohabs gets close, but is sadly not in town. Is this too much to ask for?!
šNetworking made easy: Facebook events meets corporate life.
Few things are more inefficient than walking into a room full of generic finance bros and ānetworkingā with the first to make eye contact. Instead, what these events need is a digital solution that āengineers serendipityā. Know who is going in advance, reach out, ask for a meeting, or get suggestions on who could be interesting for you to meet. Efficiencies, people!
āļøFriends of friends: Tinder meets mutual connections.
Know why you get along with friends of friends? That mutual connection helps establish trust. Perhaps youāre moving to a new town where you know no one, but your friends do. How about being able to access that network quickly for romance, friendships, or the silliest of questions? Iām still waiting for introductions to people in Florenceā¦
šÆSocial meditation: Headspace meets Clubhouse.
Signing up to the gym with a friend works because it holds both of you accountable. How about replicating this for things like meditation? I wouldnāt just open my app and meditate, but Iād invite my friends to join or hop on an ongoing session with others. Part of what I like to call, āsocializing self-careā
āConnection tracker: Whoop meets your Calendar.
Complement āhardā data from your wearable with āthe feelsā. How connected did you feel after meeting Sam yesterday? Systematically understand who and what makes you feel connected (or not)
Thoughts? Reactions? Smiles? Tears? Iād love to know what you think and feel.
Meanwhile, you can check out some fascinating start-ups Iāve come across recently for connecting with yourself, others, and the planet:
The inspiration for you is: what other solutions could we bring to life to help us all live more fully? If we were to re-build Facebook, TikTok, Soho House, Tinder, and WeWork knowing what we know today, how would we do it differently?
Reply to this email and letās chat!
WEEKLY CURATION
āWhen people are not connected, theyāre merely survivingā¦ā
PEOPLE
š§From The NYT Magazine: Why is the Loneliness Epidemic so Hard to Cure?
šÆYou live in a bubble of trust. Hereās how to inflate it
šA bit out off-piste, but who cares: Life Without Goals
š“Priya Parker's first quiz: Unlock your Hosting Superpower. Apparently, Iām the āInclusive Hostā
PRODUCTS & SERVICES
šThe Conduit Academy launches its AI for Social Good course. Anyone care to join?
š§¹Library of Things: Shifting communities from buying to borrowing
PLACES
š69% of employees are unsatisfied with their connections at work. Maybe itās time we shift from corporate culture to corporate community?
š“McKinsey: Moving beyond burnout to holistic health. Yes, including social health!
CONNECT WITH CASA CINCO
Are you building or investing in human connection?
Join others like you by replying to this email with the subject line āMEMBERā and connect with the Casa Cinco network.
Weāll talk soon. Thank you for joining me at Casa Cinco.
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āā¦ When you make something, when you improve something, when you deliver something, when you add some new thing or service to the lives of strangers, making them happier, or healthier, or safer, or better, and when you do it all crisply and efficiently, smartly, the way everything should be done but so seldom is - youāre participating more fully in the grand whole human drama. More than simply alive, youāre helping others to live more fullyā¦ā
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