Hola, hola! Welcome to Casa Cinco, a weekly newsletter curating connection.

Are you building or investing in human connection? See the bottom of this email and connect with Casa Cinco.

This week I’m exploring why no one seems to care, sharing geeky content on interactions, and celebrating technology enabling connection. Happy reading!

Here’s to connecting,

Andy

BELONGING TO NO ONE

I was telling my uncle about Casa Cinco earlier this week, how it’s all about human connection and the need for it in countries like the U.S. and U.K.

“Of course, the same thing is going on in Bogota…”

Umm… no. Latin America is a-ma-zing at human connection. This is a first world problem.  

“Well, no. The issue with Bogota at the moment is that it ‘belongs’ to no one. People don’t feel a connection to it… so no one cares”

This resonated deeply with last week’s conversation at The Conduit, where the legendary Clarissa Ward interviewed Rory Stewart on his views of the global political landscape. Note: Not up yet but should soon be here.

Rory’s gloomy take: the state of the world traces back to the fact that no one cares. People have become disappointed at the ability of democracy to care for them. Institutions and the media won’t turn it around - people have also lost faith on those.

That, in turn, only makes us more disconnected from each other and our communities. Let the negative cycle begin.

But… there is hope.

You see, the issue here is that we’ve stopped caring because we have stopped feeling. We’re trapped in an agency paradox, where we’ve gone from magnanimity to isolation. From ‘I will single-handedly change the world’ to ‘I don’t care anymore’ (ever since watching Jungle Cruise I cannot not say this without a thick German accent - and I don’t speak German. Watch below).

And feeling - emotion, connection - is what moves the needle between action and inaction. On the most recent episode of House Calls, U.S. Surgeon General Dr. Vivek H. Murthy discusses this with Wharton’s (youngest professor) Adam Grant. Turns out: we tend to act, and care, based on the things we feel deeply. What we feel a connection to.

Yet… what do you feel a connection to?

The inspiration for you is: For the next week, understand what area you feel most disconnected to and ask yourself: how will I reconnect with that?

Understand that only when we connect do we develop a sense of caring, which collectively translates into positive action.

The world isn’t predetermined, and we’re the only species that can intentionally shape it - together. For that, we must care.

We must connect.

WEEKLY CURATION

PEOPLE

• 🧠 Ever felt on the same ‘wavelength’ as someone? You’re right - brain waves synchronize when people interact (key: in person)

• 🌳Only Gen X and Boomers consider ESG in purchase decisions. What does that tell us about greenwashing and purchasing power?

PRODUCTS & SERVICES

• 📱'It starts with TikTok' campaign celebrates 'the extraordinary moments that spark when communities come together’. More on technology enabling human connection in last week’s newsletter 

• 🧑‍🤝‍🧑Ex-Antler on The Loneliness Landscape: Can AI offer a solution?

PLACES

• 👔Watch: Harvard Business Review on five pillars for meaningful connections while networking. Ever heard of corporate vulnerability? 

• 🏢The Good Business Manifesto by ReGenerate, unlocking the power of business to profitably tackle the biggest problems of today

CONNECT WITH CASA CINCO

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